Many Americans are calling for a boycott of Goya Foods, when after a stunning move by their board of directors, they removed CEO Bob Unanue, the grandson of the company’s founders, from the business his family built.
Many believe this is a direct attack on his conservative values and his outspoken efforts to fight child trafficking through the Goya Cares initiative.
The decision effectively hands control of the company to corporate executives, cutting out the very people who made Goya a success for nearly 90 years.
Unanue, who led Goya for almost 50 years, turned the Hispanic-owned brand into a multibillion-dollar business. Despite his leadership, the board voted him out without explanation, leaving no doubt that he has been pushed aside.
On July 9th, 2020, Unanue appeared in the White House Rose Garden and praised Trump. He said that “We are all truly blessed…to have a leader like President Trump who is a builder.”
For years, Unanue has been at the forefront of raising awareness about the crisis of missing children. His work alongside former Trump officials, including Tom Homan, brought national attention to the 325,000 minors who have vanished in the past two years.
His leadership also extended to the entertainment industry, where he helped produce Sound of Freedom, a film exposing the brutal realities of trafficking networks.
In 2021, Unanue met with President Trump and later spoke in the Rose Garden at the White House in support of stopping child trafficking and Trump. This caused an unsuccessful boycott, prompted by left-wing extremists and politicians, against Goya. Even fake news propagandists promoted the boycott:
Will Goya’s 2025 politically misguided board face a strong boycott?
While that remains to be seen, following the board’s decision, Unanue has remained defiant, stating that he will not be silenced.
He vowed to continue his fight against the exploitation of children, calling out those who want him to step away from this mission.
His removal from the company only raises more questions about the forces at play behind the scenes.
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The Board of Directors of Goya Foods poked a hornet’s nest.
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Did they think no one would notice? Goya is now off my list. They sure have shot themselves in the foot.
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We know that Blackrock, Vanguard and State Street have controlling interest in many companies all over the world. I wonder if most of the board of directors for Blackrock, Vanguard and State Street are pedophiles.
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